Find your way around Marketing analytics
See what Marketing shows about your tracking links, social accounts and website, and choose the right report for your next travel story.
2 min readMarketing & analytics
Connect your channels and website, track links, and understand what brings buyers.
13 guides
Create tracking links and read your conversion
Give each post, video or email its own product link. Learn how visits, orders and the seven-day purchase conversion are counted.
3 min readConnect social accounts for your analytics
Connect your own social accounts, choose a report and understand which numbers each platform shares. Tracking links work separately.
4 min readConnect TikTok and understand your video statistics
Bring your TikTok profile and public video counters into Marketing. Learn what lifetime figures and video date filters mean.
2 min readConnect Bluesky and follow your audience
Connect your Bluesky account to see follower observations and reactions to recent posts, with clear limits on what Bluesky reports.
2 min readRead Pinterest statistics beside your sales
Connect your Pinterest business account and request live impressions, saves and clicks. Use separate links to measure TrekGuider sales.
2 min readConnect YouTube and read your channel reports
Connect your own YouTube channel, including a Brand channel you manage, and understand views, watch time and the dates in its report.
2 min readConnect your website through Google Analytics
Choose a website you can access in Google Analytics and bring its reports into Marketing without installing another TrekGuider tracker.
3 min readInstall the TrekGuider tracker on your website
Add one code snippet, check its installation and start measuring page views and clicks to TrekGuider on the website you manage.
3 min readFix a social report or remove a connection
Find the next step for missing statistics, reconnect messages and account removal, without confusing platform figures with tracked sales.
4 min readUse an assistant for Marketing analytics
Choose what your assistant can read and manage, understand browser sign-in steps, and get useful answers from your marketing reports.
3 min readConnect Facebook and Instagram for analytics
Connect a Facebook Page, understand its statistics, and check the separate requirements for the limited Instagram rollout.
4 min read