Connect TikTok and understand your video statistics

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Connect your own TikTok account to see its profile statistics and public video counters in your private Marketing dashboard. This connection is free and cannot publish or change your videos.

Connect TikTok

  1. Open Sales Analytics → Marketing → Connect → Social accounts.
  2. Find TikTok, review the policies and select the agreement checkbox.
  3. Choose Connect. On TikTok, check that the intended account is shown; use Switch account if needed.
  4. Review the request for your profile, engagement statistics and public videos, then continue if you agree.
  5. Back on TrekGuider, Social opens with that account selected. Its figures appear after the first update. Open Posts for available videos.

Additional profile information can include your bio, a link to your TikTok profile and verified-account status. If you decline those optional details, the core account and video statistics can still work. Declining required statistics or video access prevents a complete connection.

Understand the numbers

The account card shows Followers, Following, Likes and Public videos. On Posts, an imported video can show views, likes, comments and shares.

These are cumulative counters at the displayed update time. Choosing the last 30 days does not turn them into views earned in those 30 days. Dates select videos by when they were published. Only available public videos in the imported recent selection appear; private videos and a complete historical archive are not promised.

An account with no public videos can still connect. If a report has not arrived or is no longer current, a dash or unavailable message is different from a zero. TikTok reports expire after 24 hours unless refreshed.

See which videos bring buyers

Choose Create tracking link on an available video or create one from Marketing. Copy that link into the placement yourself. The link measures future eligible visits and purchases; it cannot identify people who watched without following it.

For refresh, reconnect or removal, see manage social connections. Your original TikTok videos stay on TikTok when you disconnect.

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