Create tracking links and read your conversion

A TrekGuider tracking link opens one of your products and helps you see which placements bring visits and sales. You do not need to connect a social account first.

Create and share a link

1. Open Sales Analytics → Marketing and choose Create tracking link.
2. Open Product and choose an eligible published product. Use the search at the top of the custom list to find another product.
3. Enter a Post or link name you will recognize, such as “Dolomites walking video.”
4. Choose its Channel. Add a Campaign if you want a useful label for this promotion.
5. Select Create tracking link, then Copy link in Links. Paste it into the post, description, bio or email.

You can also start from Create tracking link on a supported item in Posts. This keeps that item attached to the link. Creating the link does not publish or edit anything on the social network.

Use a different link for each placement. Reusing a bio link across videos tells you how that shared link performed, not which video each visitor watched. Choosing a channel label does not connect that social account or import its statistics.

Read visits, orders and conversion

Tracked visits groups measured arrivals in the same browser. Nearby landings less than 30 minutes apart can belong to one visit; these are not unique people. The first eligible link receives credit for that seller visit.

Orders from your links counts eligible paid orders within seven days of the visit. Purchase conversion is purchasing visits divided by tracked visits, multiplied by 100. For example, if 5 of 100 measured visits lead to a purchase, conversion is 5%. Several orders from one visit still count as one purchasing visit.

Sales from your links shows attributed product sales after discounts, before fees and refunds. It is not your payout balance. Recent visits may still lead to a purchase, so their results can grow during the seven-day window. Purchases are grouped with the original visit date, even if payment happens after the selected report dates.

Follow the journey

From visit to purchase shows the steps we actually recorded: arrival, adding to cart, opening checkout and purchasing through those steps. A paid order does not fill in missing earlier steps. Where shown, a step's percentage compares it with the previous step; an unavailable rate appears as a dash.

Visits and purchases can be missing when tracking choices, blockers or events prevent measurement. Do not divide paid orders by social video views to invent a viewer-to-purchase conversion. For the detailed rules, open How we calculate in Links.

Use Deactivate when you no longer want to use a link; its existing report remains available. For your financial totals, read sales analytics.