Connect Facebook and Instagram for analytics

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Connect a Facebook Page you manage to see its statistics beside your TrekGuider visits and sales. This is free for eligible sellers. Instagram is still limited to selected accounts.

Connect your Facebook Page

  1. Open Sales Analytics → Marketing → Connect → Social accounts.
  2. Find Facebook in the list. Instagram has its own row immediately above it.
  3. Read the access explanation and policies. Confirm the one agreement at the bottom of the window, then choose Connect beside Facebook.
  4. Use the Facebook account that manages your Page. Choose only the Pages you want to share with TrekGuider.
  5. Back in TrekGuider, choose the available Pages you want to see and select Connect selected accounts.

You do not need a paid plan, your own developer app or an Instagram account. Access is read-only: TrekGuider cannot publish, change or delete your original posts. If a Page is missing, check that the Facebook account has access to it and permission to view its statistics.

Read your Facebook report

In Social, choose the Page. Its report can show views and available reach for the reporting days, plus followers and Page likes at the last update. Check the dates and update time before comparing results.

Not every Page or date range supplies every figure. A dash means a reliable value is unavailable. Daily reach is not added into a unique total because the same person may appear on several days. Some figures may arrive later or remain unavailable for smaller Pages.

Use tracking links to measure eligible visits and purchases on TrekGuider separately. Facebook views are not product visits, and TrekGuider does not identify individual Facebook viewers as buyers.

Instagram during the limited rollout

Only accounts included in the Instagram test can connect it for now. Connecting Facebook does not automatically add Instagram statistics. If your window shows Coming soon, keep using Facebook and tracking links while Instagram becomes available.

  1. Find Instagram when it is available to your account, and confirm the one agreement at the bottom of the window.
  2. Choose Connect beside Instagram, then continue with the Facebook account that has access to your professional Instagram account and its linked Page.
  3. Back in TrekGuider, choose the available Instagram accounts and select Connect selected accounts. Your Facebook Pages have their own row.

For the test, use a professional Instagram account linked to the selected Facebook Page. Adding Instagram to a business portfolio alone may not make it available for that Page. The Facebook account needs access to both accounts.

Where available, the Instagram report can show views, reach and interactions for selected dates, plus follower and publication counts at the last update. Missing figures stay blank.

Confirm that a Page is yours

Connecting a Page here also confirms that it is yours when your Facebook account has full control of it, or when a business portfolio owns the Page and you share it with TrekGuider. With a role that can only view insights, the Page still connects here, but it is not confirmed. During the Instagram test, an Instagram account is confirmed through a linked Page you have full control of. If another TrekGuider account has already confirmed the Page, it still connects but is not confirmed for you. To claim a creator page, use the claim window. See Confirm that a social account is yours.

Refresh or disconnect

Choose Manage beside Facebook or Instagram to open that network's accounts. Use Refresh where offered to request an update. A delay does not always need a new sign-in. If access needs to be renewed, disconnect that network and connect it again as shown in the message.

To remove a network, choose Disconnect Facebook or Disconnect Instagram, then confirm Disconnect. Its reports are removed from this dashboard; the other network stays connected. Your original posts, tracking links, measured visits and sales stay safe. Cancel connection cancels only the setup currently shown. See connection troubleshooting.

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