Social Account Analytics Policy
Social account analytics
Connect your own social accounts to explore their statistics in your seller dashboard. This optional feature is free for TrekGuider sellers. Tracking links work separately: you can use them without connecting a social account. Connecting an account can also confirm that it is yours, as described under “Confirming that an account is yours” below.
What we collect and why
Depending on the platform and with your permission, we import your account or channel name and identifier, public publication details, and available statistics such as views, likes, watch time and audience counts. Pinterest and LinkedIn use the separate live-only approaches described below. For Google connections we also verify your Google account identifier to keep access and disconnection tied to the correct grant. We store access and refresh credentials encrypted so we can import updates you have authorised.
We use this information to show your own account statistics and help you compare your posts. Access is read-only: we cannot publish posts, edit your account or delete your original publications. Imported account data is available to you in your seller dashboard. It is not sold, shared with other sellers or used for advertising. Service providers supporting our hosting and security may process it only to operate and protect this feature, as described in our Privacy Policy.
Using a connected agent
When you connect an agent to TrekGuider and allow it to view social analytics, it can read available account statistics and publication summaries for your own connected accounts. If you allow it to manage connections, it can request updates, disconnect accounts and start a new connection. A social platform may ask you to sign in or approve its access on a secure page. The agent can check when that step is complete. Your normal agent permissions control these actions; there is no additional report-sharing checkbox.
Only supported reports are available through an agent. Pinterest and LinkedIn live figures remain in your browser, as described below. Your chosen agent can read available YouTube reports using the social analytics access you give it. The reports keep their YouTube source, dates and last update. We do not provide social access tokens or individual viewer identities to connected agents, and we do not use imported reports to train general-purpose models. Your chosen agent service handles the report data it receives under its own terms. You can change or remove its access in AI & MCP.
If you allow an agent to view your creator page, it can also list which of your creator page links are confirmed, how and when. If you allow it to edit your creator page, it can prepare and check a confirmation: for a sign-in, it gives you a link to a TrekGuider page that expires after 15 minutes and continues to the platform’s own sign-in screen; for a code, meta tag or tracker code, it shows what to add and checks it for you. The tracker code also needs permission to manage website analytics. An agent that can browse content can give you the link to claim a creator page, but the claim itself happens in your browser. Agents never receive the platform’s account identifier or the fingerprint described under “What we store for a confirmation”.
YouTube and Google
This feature uses YouTube API Services. By connecting YouTube, you agree to the YouTube Terms of Service. The Google Privacy Policy also applies. TrekGuider’s website visits, orders and sales are measured independently by TrekGuider. They are not YouTube metrics. We do not combine social views into a unique audience or calculate a YouTube viewer-to-purchase rate.
TikTok profile details
If you choose to share additional TikTok profile details, your private dashboard can show your bio, a link to your TikTok profile and whether TikTok marks the account as verified. You can decline these optional profile details and still use account and video statistics. We do not collect the external website listed in your TikTok bio. To confirm by signing in that a TikTok account is yours, TikTok must share your username, which is one of these optional details. Without it, you can still confirm the account with a code in your bio. The same applies when you connect TikTok in Marketing: without your username, the connection works but does not confirm the account.
Pinterest connections support your own business account’s organic impressions, saves, Pin clicks and outbound clicks for selected dates within the last 90 days. We store encrypted OAuth credentials and the minimum grant lifecycle information needed to maintain your connection. Account identity and organic reports are read live when you request them; they are not saved in TrekGuider reports, caches or exports. When you connect, we also read your username to record a confirmation that the account is yours; the username is kept only with that confirmation, as described under “What we store for a confirmation”. We do not import Pin content. Each seller authorizes independently: the same Pinterest account may be authorized for more than one TrekGuider seller. Changes to Pinterest app permission or authorization may require those sellers to reconnect.
Pinterest outbound clicks are not confirmed TrekGuider visits. Use a separate tracking link for each Pin to measure eligible website visits and sales. We do not identify individual Pinterest viewers or combine social views into a unique audience.
Bluesky
Bluesky connects through its own secure sign-in screen. We ask for identity access only, not permission to publish or change content. After confirming your connection, we read public follower counts and a limited sample of your own posts and their reactions. Bluesky does not supply views, reach or link clicks for this report. We do not collect other people’s profiles or identify individual viewers.
Your follower timeline begins with our first successful observation. We keep these observations and their account details for up to 90 days. Recent post details and reaction reports expire after 24 hours unless refreshed. Current figures are shown only for 24 hours after a successful update and authorization check. We store the complete OAuth session encrypted in a separate local service; it is not copied into your website or exposed in the browser.
Disconnecting Bluesky removes its imported data and stops further updates. We delete the local authorization session and ask Bluesky to revoke access; the provider may be temporarily unavailable. A private disconnection marker prevents an older database backup from restarting the connection. It contains no account name, identifier or access token. You can also remove TrekGuider from your Bluesky account’s connected-app settings.
LinkedIn lets you request a live report for your own profile: impressions, members reached, reactions, comments and link clicks. You can choose to include more available figures, such as reposts, saves and follows from your content. When LinkedIn grants the additional permission, you can also see your current follower count. We read your own account identifier to confirm which account is connected and keep requests within its limits. When LinkedIn shares your public profile address, we also record a confirmation that the profile is yours, as described under “What we store for a confirmation”. We do not import your posts or other people’s profiles, and we cannot publish or change content.
Reports appear only when you ask to view them. Their figures stay in the current request and browser page; they are not saved in TrekGuider reports, caches, backups or exports. Leaving or reloading the page clears them. LinkedIn’s reporting dates and estimates may differ from its website. Members reached is not added across days, and current followers are separate from your selected period.
We store encrypted connection credentials, their permissions and expiry dates, a private account reference, and the last successful check time. We remove expired connections and connections with no successful check for 30 days through scheduled maintenance. Disconnecting immediately removes the saved connection and clears the open report. You can also remove TrekGuider’s permission in LinkedIn’s permitted services settings. Your TrekGuider tracking links, visits and sales stay available.
Updates for other platforms
Each report shows its measurement period and last update. Some platforms provide lifetime counters rather than figures for your selected dates. For platforms with stored reports, imported statistics and publication metadata are kept for up to 30 days unless refreshed. TikTok statistics, publication metadata and optional profile details expire after 24 hours unless refreshed. We stop displaying data without a recent authorisation check. Automatic maintenance removes expired local data in batches.
We keep a record of your policy acknowledgement, including the notice version, time, request IP address and browser identifier, in our policy acceptance history. This records what you accepted; it does not keep social account access active.
Temporary update delays
A request limit or temporary platform error does not by itself disconnect your account. We may continue showing a saved report while it remains within the freshness and authorization limits above. Its update time stays visible. Missing or expired figures are not replaced with zero, and a retry does not extend the original data retention period.
Disconnect or request deletion
Open Sales Analytics → Marketing → Social, choose Manage for the account, then Disconnect. You can also open Connect → Social accounts and expand the platform with Manage. We remove imported account statistics and publication data locally. For YouTube and TikTok, we also request removal of provider access. If a platform is temporarily unavailable, encrypted credentials may be retained for retries for up to seven days, then removed. Disconnecting YouTube can remove every channel covered by the same Google grant.
Where Instagram and Facebook have separate controls, disconnecting one removes only that network’s reports. Older combined Meta connections remove their selected Facebook and Instagram reports together; the confirmation explains which accounts are affected. We keep shared Meta app access while another connected network or unfinished setup still needs it. After the last connection and setup are removed, we request removal of that access. Removing TrekGuider from Facebook’s app settings can affect both networks.
For Pinterest and LinkedIn, disconnecting immediately deletes that seller’s saved credentials and clears the live report. It does not disconnect another seller’s separately authorized connection. Remove TrekGuider’s app permission separately in your social account settings. We do not retain these credentials for revocation retries.
You can also revoke YouTube access directly in your Google account permissions. Disconnecting or revoking access does not delete your social account or original posts. For help or a data deletion request, contact TrekGuider support. Deleting your TrekGuider account also removes its imported social data and its ownership confirmations through our account deletion process.
Confirming that an account is yours
You can confirm that a social account belongs to you when you claim an existing creator page, in step 1 of seller registration, or in the Connect Your Social Media window on your profile. Connecting an account to Marketing analytics confirms it too, as described below. Sign in with that account on the platform’s own screen, or, for YouTube, TikTok, Pinterest, Bluesky and Discord, add a temporary code to the channel description, bio, Pinterest About, Bluesky profile description or server description so we can find it there. Facebook, Instagram and LinkedIn are confirmed by signing in only. You can confirm a website listed in those places by adding a meta tag we give you, or the TrekGuider tracker code if your account can use the website tracker, to its home page; we then check the home page at the address shown. The sign-in options shown depend on the platform and your account. Instagram and LinkedIn appear only for accounts their limited rollouts already include. A Facebook Page, or an Instagram account through its linked Page, counts as yours only when your Facebook account has full control of the Page. A role that can only view insights can still connect the Page for analytics, but it does not confirm the Page.
We use a confirmation to grant a creator page claim, to keep another account from using a link that belongs to you, and to show you which of your links are confirmed. When you confirm an account by signing in, the same sign-in also connects it to Marketing analytics if your account can use that feature, so you do not need to connect it twice. If you sign in during step 1 of seller registration before your seller account is verified, we keep that connection for you, but it does not appear in Marketing and we do not import its statistics until you become a seller. A waiting connection has no recent authorization check, so our scheduled maintenance may remove it after about four weeks; the confirmation stays. A confirmation itself keeps no access to the account. The Marketing connection follows the rules above for that platform.
It also works the other way. When you connect an account to Marketing analytics, and your email address is confirmed and your account is not restricted, we record a confirmation for the account the platform’s sign-in verified, so you do not need to confirm it separately. This covers a YouTube channel, a Bluesky account, a Facebook Page your Facebook account has full control of, an Instagram account through such a Page, a TikTok account when TikTok shares your username, a Pinterest account by its username, and a LinkedIn profile by its public profile address when LinkedIn shares it. A confirmation recorded this way does not add the link to your profile. If another TrekGuider account has already confirmed the same platform account, your connection still works, but no confirmation is recorded for you. For a YouTube channel or Bluesky account connected before connections recorded confirmations, we may record a confirmation from the channel or account identifier already stored with that connection, without contacting the platform.
Confirmation is not shown publicly. There is no “verified” badge, and visitors and other sellers cannot see whether a link is confirmed. You see the status beside your own links. TrekGuider administrators can see confirmation records to review claims and answer support requests. If a connected agent can view your social connections, it sees only whether each connected account is confirmed. If it can view your creator page, it can see which of your links are confirmed, how and when. It never sees the platform’s account identifier.
What we store for a confirmation
For each confirmed account we store a coded fingerprint of the platform’s account identifier, made with a secret key, instead of the identifier itself. We also store the public link to the account, its handle or username at the time where the platform provides one, how you confirmed it (sign-in, code, meta tag or tracker code), where you confirmed it (a creator page claim, seller registration, your profile or a Marketing connection), the date and time, and the creator page you claimed when the confirmation granted a claim. The fingerprint lets us recognize the same account when someone tries to confirm it again, so one platform account can be confirmed by only one TrekGuider account at a time. For a website, the fingerprint is made from the website address, with www and the address without www treated as the same website. If a TrekGuider administrator revokes a confirmation, we also store when and why.
Links saved by another account
One link belongs to one creator. If another TrekGuider account saved the same link on its profile without confirming it, the confirmed owner keeps it. When you confirm the account, including when the confirmation claims a creator page, we remove that link from the other account’s profile and email its owner that another account has confirmed it. The email does not name you. A confirmation recorded from a Marketing connection removes nothing by itself; we remove the other account’s copy when you save that link on your own profile or in seller registration. If another account has already confirmed an account, you cannot add its link; contact support if the account is yours.
Keeping or removing a confirmation
A confirmation stays active until your TrekGuider account is deleted or a TrekGuider administrator revokes it, for example because it was made by mistake. Removing the link from your profile or disconnecting the account in Marketing does not remove the confirmation, and neither does maintenance removing a waiting connection, so the link is still confirmed if you add it again. A revoked confirmation no longer confirms anything, and someone else can confirm the same account; the revoked record stays in our confirmation history, which only TrekGuider administrators can see. Revoking does not remove a creator page you claimed or disconnect the account in Marketing. When your account is deleted, its confirmations, including revoked ones, are deleted with it, and someone else can confirm the same accounts. To ask about a confirmation or report one made by mistake, contact TrekGuider support.
Visits and sales on TrekGuider
Tracking links record eligible website activity only when the visitor allows marketing tracking. A visit is credited to its first eligible seller link, and purchases can be counted for seven days after that visit. We do not match individual social viewers to buyers. Reports may miss activity when consent or events are unavailable. Measured visit records are kept for up to two years; order records may be retained separately under our financial record policies. See “How we calculate” in Marketing for the complete calculation rules.
This notice supplements TrekGuider’s Privacy Policy and Terms and Conditions. Last updated: November 10, 2026.